Premium Vacation Rental Management

More guests, more bookings, & more revenue

Outperform the competition with direct bookings

Dedicated local staff for owners & guest services

Next level marketing & advertising

This Is Our Home. This Is What We Do.

We Maximize Your Income

The team at Southern Vacation Rentals takes a disciplined, proactive approach to maximizing rental revenue that includes monitoring trends, occupancy, and rates 24/7 and adjusting pricing in real-time to capitalize on those trends. And, because vacationers can book directly on our website, they save money, and you earn more revenue.

We Provide Expert Property Care

Your partnership with Southern Vacation Rentals comes with expert property managers, housekeepers, maintenance technicians and other pros with hundreds of years of experience exceeding vacationers’ and property owners’ expectations. They take as much pride in caring for your home as they do their own.

We Use Proven Marketing Methods

When you partner with Southern Vacation Rentals, you gain the support of skilled marketers at the local and national levels who use our database of thousands of past guests (some who have been staying with us for decades!) and prospective guests to invite them to visit again and again. Our methods are proven: direct phone calls, emails, and social media posts.

VTrips, the parent company of Resort Collection by Southern Vacation Rentals, is one of the fastest-growing vacation rental management companies in the United States. I got into this business because I was dissatisfied with the way my own rental property was being managed. With my background in leadership and internet marketing, I knew I could do a better job of it…and now I manage more than 7,000 vacation properties in resort communities throughout Alabama, Florida, Georgia, Hawaii, South Carolina, Maryland, New Mexico, North Carolina, Tennessee and Texas.

Our goal is to help you make a profit on your rental property by delivering more bookings than our competition. It’s as simple as that.

The Internet dominates consumers’ search for rental properties, and we are staffed with experts in search engine optimization (SEO), digital marketing, and social media. Our websites are attractive and easy to use, with beautiful high-resolution photography, detailed property descriptions, more than 50,000 guest reviews (the negative as well as the positive!), and 100% safe checkout. But many guests still feel more comfortable working directly with an agent, which is why we maintain a large, knowledgeable staff of vacation specialists and offer longer hours (including weekends) than our competition. Phone calls and emails are answered promptly, and our follow-up and service are second to none.

Both our rental guests and our property owners are delighted with our service, and they tell their friends about us. Word-of-mouth marketing and a large guest database are our most valuable sources of new business.

If VTrips sounds like the company you want to manage your rental property, please contact us. We will be more than happy to talk with you about how partnering with us can maximize your rental income.

Steve Milo

Founder and CEO

Advanced SEO & site traffic

Professional linen program

Reliable housekeeping

Proprietary rating system

Dedicated local team

Dynamic pricing

Rental Management FAQs

What are the start-up fees?

We recognize the value in long-term business relationships, and we are willing to show that in our zero-cost start up. Smart lock and thermostat installation, linens, professional photography, and even a comprehensive maintenance plan covered at no cost to the owner.

What is the fee for using your management company?

It varies slightly according to property location and size. Our managers will be glad to quote. you the fee upon seeing your property.

What marketing does Southern do?

Southern's marketing strategy includes a variety of targeted online and offline tactics designed to increase revenue and occupancy.

Custom Dynamic Website

Nearly 3 million visitors to SouthernResorts.com annually

Comprehensive Social Strategy

Over 7 million annual impressions on Facebook, Instagram, Pinterest, and more.

Third-Party Partnerships

Advertising your property to more people through Vrbo or Airbnb.

Targeted Email Strategy

Regularly engaging with a database of nearly 400,000 users.

Robust Content Marketing

Blogs and area guides on our website keep guests planning for their vacation.

Strategic Paid Advertising

Reaching new and existing audiences through paid search and social ads

Can the owner monitor rental activity online?

Yes! Our Owner Portal allows owners to view and book reservations, monitor work orders, and print monthly statements directly online.

When is rental income dispersed?

Income is sent directly to the owner of the property via direct deposit by the 10th of every month.

What kind of reporting do I get on my unit?

Our Client Success Managers provide reports on current bookings, year over year reservations, average daily rate, and pacing. We are also redesigning our Owner Portal so you will have access to these stats at any time.

What if I or a guest of mine wants to stay in my property?

Our Owner Portal makes it easy for you to reserve your property for yourself and your guests. Your Client Success Manager will provide an initial training on how to operate the Owner Portal and will be available to provide additional assistance as needed.

How is owner communication handled?

Southern's Client Success Manager will be your main point of contact to provide information on your portfolio, Southern news, and more. You may also receive emails from Southern about important updates from time to time as well.

Is there anything I am required to have in my home?

Yes. We strive to make the guest experience the best it can be so we have some minimum standards that are required. We are happy to share a list.

Do I need a traditional phone line/landline installed?

No, a landline is not necessary unless you wish to have one for your own personal stay. We do require WiFi to be available. Virtually all guests come equipped with mobile phones, and the expense of maintaining a landline just for guest use is not needed.

Who pays the credit card fees?

Southern covers all credit card fees on guest reservations regardless if the reservation is procured by Southern or the property owner.

Who pays the cleaning fees?

Guests are charged the cleaning fees, in addition to the rental rates, when booking a reservation. Owners are only responsible for cleaning costs when they use the property and/or allow others to use the property at no charge.

Who is my property manager?

As an owner, your main point of contact will be your Client Success Manager. You will also have an Operations Manager who oversees the condition of your property, ensuring it is in accordance with our Southern standards. In addition, Southern has a Revenue Team that utilizes state-of-the-art technology to manage your rates and maximize revenue.

What fees do guests pay?

In addition to the rental rates and cleaning fees, each paying reservation will be charged taxes and a service fee. Additionally, guests are offered optional travel insurance protection through a third-party company.

Is there a cost for keyless locks?

No. Southern covers this cost.

Do I need to work with a management company?

No one knows your property like you do and deciding on how your property will be managed and who will manage it is a big decision. If you are considering self-managing your property view our guide to Self Management here.

Premium Vacation Rental Management

The Leader in Panama City Beach Vacation Rentals

This Is Our Home. This Is What We Do.

Rental Management FAQs

Learn more about Resort Collection by Southern Vacation Rentals